Three ways to let other people in.
From "just my family uses it" to "anyone on the internet can make their own copy and run it as a business." All three live on the same Hatchable apps you're already building — flip a setting and you're there.
Personal — invite people you know
$0/mo · unlimited collaborators · login-gated by default
Every project starts here. Only you can see the live URL; if someone else opens it they hit a sign-in page. To bring people in, paste an email or a Hatchable handle, pick "Can use" or "Can edit," they get an invite. They sign in, they're in.
Best for
Family tools, friend-group apps, internal team utilities, anything where the audience fits in your head.
Cost
Free. No seat charges, no quotas. Invite a hundred people if you want.
What's gated
The whole app. People without an invite get a "you don't have access" page.
What's not
Strangers can't sign up themselves. There's no public landing page.
"Personal" doesn't mean "tiny." It just means you control who's in. We've seen people run a Personal app with 50+ family members for years.
Public — out on the open web
$12/mo flat · across your whole account, not per-site · unlimited public sites
Marketing sites, landing pages, event RSVPs, blogs, portfolios, a directory, a recipe collection — anything you want strangers to be able to land on without signing in. One click flips a project from Personal to Public. The same URL becomes browsable to anyone with the link.
Best for
Anything meant for the open web. Your-name-dot-something. The thing you'd pay $4/mo to a hosting service for, but more.
Cost
$12/mo gets you unlimited public sites under your account. Twentieth public site is the same price as the first.
Custom domains
Point any domain you own at your project (CNAME). HTTPS handled automatically.
Login still optional
You can have a public landing page with a login form for some-of-the-pages — say, a public homepage and a private members area.
App tier — let others run their own copy
$39/site/mo · per-site billing · for apps with their own user accounts (multi-tenant)
This is the one most people miss when they look at Hatchable for the first time. You can build something — a worksheet generator, a brand monitor, a journal helper, a tiny CRM — and let any stranger on the internet click "make my own copy." They get their own private app, with their own users and their own data, completely isolated from yours. They bring their own AI key. You don't see their data, they don't see yours. You can charge them, or you can let them run their copy free — that's between you and them.
Best for
Anything resembling a SaaS product. The "I made a tool I think other people could use" idea.
Cost (theirs)
$39/mo per copy. Pays for the database, the hosting, the email sending, all of it.
Cost (yours)
Just the original — your template doesn't multiply your bill. Each copy is its own paid project, paid by the person who made it.
AI keys
Each person who copies the app brings their own. You're never paying for someone else's AI usage.
You publish the template (we make a "make your own copy" link). When someone clicks it, Hatchable spins up a fresh copy in their account, walks them through any setup the app needs (an AI key, a Slack URL, whatever you declared), and they're off. Their copy lives at their subdomain or their custom domain.
If you want to charge for copies, you can — wire up Stripe in the template and they pay you. Hatchable doesn't take a cut.
About custom domains
Every public app gets a free your-slug.hatchable.site URL right away. That's a real production URL — share it, link to it, no caveats.
When you want your own domain (maria-cooks.com instead of maria.hatchable.site), open the project's Domains tab, paste your domain, and follow the one-line instruction — usually a CNAME at your registrar pointing to cname.hatchable.com. Within a few minutes your custom domain works, with HTTPS automatically. Bring as many domains as you want; no per-domain charge.
Buy a domain through any registrar (Namecheap, Cloudflare, Porkbun) and point the CNAME. We don't sell domains — there's no tying you to us.
Build private. Ship public. Let others run it.
Same project, three modes, one click between them. Start free, only pay when other people start using your stuff.
Start building →